If you provide services to the general public then a attractive methods to promote your services and get customer is to create and deploy how to videos that provides advice and show the public how to do something on their own.  The videos should provide a honest method to fix or do something.  You don’t have to reveal all of your secrets but should teach whoever is watching the video to do the task.  In most cases, what you are showing them how to do my seem easy and straight forward to you but to normal average person that is not the case.  People will not possess the experience, knowledge and tools that you have to do these things.  People do not have the time and patients to do what you do on a regular basis.  In most cases, the individuals who find and watch your videos will contact you because they tried and could not do what you showed them how to do.  They will reward you for putting out your video by contacting and paying you to do what they couldn’t do.

So you should strongly consider making how to videos as a means to attract consumers.